Entertainment and consumer research platform with insight-driven answers
- Brands
- Celebrities
- Athletes
- Endorsers
- Brand Mascots
- Politicians
- Influencers
- TV Shows
- Rising Stars
- BIPOC Celebs
- Characters
- Pop Stars
- Movie Franchises
Recent Articles
Find out how using E-Score Celebrity helps agencies navigate the various challenges that come with matching stars with their marketing goals.
Our FREE report featuring industry trends such as - The Top Returning Y2K Fashion Brands, Geico 360° Brand Profile, and more!
Learn more about how E-Score Brand can identify personal care brands with strong profiles among the 18-49 consumer demographic.
Our FREE report featuring industry trends such as - Tastemakers: Music Artists with the Most Influence, The Taylor Swift Effect: Travis Kelce Gains Clout, and more!
Will 2024 Be The Peak Year of Brand Collaborations?
As the year begins, brand partnerships remain a key strategy. Using data from E-Score Brand, we'll explore recent collaborations and help you find innovative ways to use the database for identifying potential brand partners.
As the year begins, brand partnerships remain a key strategy. Using data from E-Score Brand, we'll explore recent collaborations and help you find innovative ways to use the database for identifying potential brand partners.
Top 12 Most Engaging Newsletters of 2023!
Wishing you and your loved ones a magical holiday season from all of us at E-Poll Market Research. As we wrap up the year, we wanted to share the gift of insights with you. Explore the top topics our readers loved from our research this past year.
Wishing you and your loved ones a magical holiday season from all of us at E-Poll Market Research. As we wrap up the year, we wanted to share the gift of insights with you. Explore the top topics our readers loved from our research this past year.
For Agencies, Advertisers & Brand Managers
- Identify brand ambassadors and endorsers
- Verify mascot's impact
- Get competitors KPIs
- Voice of the consumer
- Most passionate fan base
- Track customer experience (NPS)
- Your brand's health (NPS)
For Disruptors
& Challengers
- Target entrenched brands
- Low cost & turn key data set
- Find your ambassadors & influencers
- Track consumer adoption & experience
- Monitor advertising impact
- Generating buzz?
For Finance
& Planning
- Gauge value of a brand or enterprise
- Monitor cyclical trends
- Assess recent positive/negative PR
- Quickly determine consumer loyalty
For
Licensing
- Determine value of your franchise
- Measure extendibility
- Opportunities for products/characters
- Awareness/Appeal on 6,000+ characters & mascots
- Target passionate franchise fan bases
For Producers
& Casting Agents
- Discover breakout talent
- Assess talent strengths/weaknesses
- Key drivers in entertainment franchises
- Target program elements that work
- Tailor casting for target audience
- Evaluate IP for adaption
- Value of key characters
- Engagement social buzz
E-Score Products Suite
E-Score products are designed to work individually or together to provide the answers marketing, network, and advertising executives rely on.
Evaluate appeal, endorsement power and social media buzz.
Track brand health KPIs such as Awareness, Appeal, Loyalty and NPS.
Identify the equity and media/ merchandising opportunities for characters and brand mascots.
Understand viewer opinions of programs from streaming, broadcast and cable.
Expose the licensing and fandom/concert opportunities for artists and bands.
Analytics fueled by consumer insights
13,000+
Celebrities
3,000+
Brands
6,000+
Characters / Brand Mascots
6,000+
TV Shows
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Full service quantitative and qualitative consumer research to media and entertainment companies, agencies, and Fortune 1,000 enterprises.
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In-Depth Analysis
Our suite of in-depth syndicated research products measures awareness, appeal, loyalty, and equity of celebrities, brands, characters, musicians, and TV programs.
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